Golf with a view… 360 panoramics º

So you have a clearer view of golf we start a series of 360º panoramic photos of Spanish golf resorts and events.

Although some include a Java version, you will require the free QuickTime plugin installed in order to view and navigate the images.

Valle del Este

Valle del Este, Vera, Almería
Hotel Pool

Santa Clara Golf
Santa Clara Golf 
16th Tee

Valderrama Panoramico

Volvo Masters Andalucía 2004
Hole 17 – last match

Valderrama 360

Volvo Masters Andalucía 2004
Hole 18

Features

“Sex Sells”

The resurrection this year of the women’s Spanish Open has much to do with the sex appeal of young players such as Barcelona’s Paula Marti. Spain was one of the victims of European women professional golf’s floundering fortunes in the mid-1990s – with La Manga hosting the last Spanish Open in 1996. In the years following, the women’s tour was on the point of disintegrating, before a new corporate administration began restoring its health from 1999.

Last year, the Ladies European Tour (LET) comprised 16 tournaments offering a total of more than eight million euros (including the 2.1 million euro Evian Masters). Now Spain, somewhat belatedly, has re-enters the scene with the Tenerife Ladies Open at Golf del Sur from May 2-5 and the Caja Duero Open de España in Salamanca from May 30 to June 2.

Not everyone in the game is happy to admit it but one of the key reasons why the women’s game is once again attracting sponsors, and substantial prize funds, is the young, sexy image of many of its younger players – and their burgeoning talent, of course.

In an interview last year in Corporate Golf Magazine, 21-year-old Marti, who won twice in 2001 in her rookie season (and was described by the magazine as a “stunner”) was asked if she thought the new image would help women’s golf.
“Hell yeah, sex sells, it’s no big deal,” she said. “If we have the looks and the talent, then why not use it. We need more sponsors and, if we can use this to further the tour, then let’s do it. The younger girls from Europe have brought their own style and sense of dress to the game and it just happens to be a little tighter fit and a more athletic, modern look, but that is what we feel comfortable in when we play, and it just happens to look much sexier.”
According to Dutch player Mette Hageman, Marti “is our new Seve – she’s talented, ambitious, a born winner and, to top it all off, she is great looking too”, but she stresses that there are others from Scandinavia, France, Holland, Germany and Spain – “all good looking and all very promising players”.
For Hageman, “The future is looking good, but what we need to do is offer these girls more tournaments in Europe with better prize-money and that would stop them going over to the LPGA (in the US), and if we are getting more attention for being sexy as well as talented, hey, that works for me.”
All top-10 players on last year’s LET order of merit were 30 years or younger, with Zaragoza’s Raquel Carriedo winning three times and becoming the first Spaniard to top the order; Marti finished sixth and the Basque Country’s Marina Arruti, ninth.

Several other Spanish players competed with varying degrees of success on the tour, including Ana Belén Sánchez (Málaga), who, at the US Qualifying School, also earned conditional exempt status for the 2002 LPGA Tour.
Coinciding with Salamanca’s year as a “European Cultural Capital”, the Caja Duero Open de España is being backed with 360,000 euros (60 million pesetas) from the Real Federación Española de Golf’s own funds – in line with an election pledge last year by re-elected president Emma Villacieros.


Features

200.000 Landmark
Spain now has 200,000 officially registered golfers. The milestone was reached during January, when María Mercedes Moreno, a 28-year-old Argamasilla de Alba (Ciudad Real) resident who plays at the Media Legua club, registered with the Royal Spanish Golf Federation.

GROWTH OVER PAST 20 YEARS
Year Federados Increase
1982 23,542 10.5%
1983 25,332 7.6%
1984 27,739 9.5%
1985 30,783 11.0%
1986 35,193 14.3%
1987 39,863 13.2%
1988 45,780 14.8%
1989 52,352 14.4 %
1990 58,202 11.2 %
1991 65,525 12.6 %
1992 73,203 11.7 %
1993 80,450 9.9 %
1994 89,139 10.8 %
1995 98,263 10.2 %
1996 108,915 10.8 %
1997 121,916 11.9 %
1998 136,937 12.3 %
1999 153,938 12.4 %
2000 177,409 15.2 %
2001 199,516 12.5 %

The game has experienced exceptional growth over the past decade, becoming the third most popular sport after soccer and basketball – (i.e. on the basis of number of licensed players). In 1966, just 2,500 players were registered with the federation. This grew to 10,000 in 1974, 25,000 in 1983 and 50,000 in 1989, then a “boom” in the game doubled the figure to 100,000 within seven years (Alicante golfer Leandro Cerezo becoming the 100,000th “federado”) – and now to 200,000 (201.606 at January 31, to be exact: 200, 538 amateurs and 1,068 professionals). At the start of 2001, the number of registered golfers in Spain was 177,409.

Nevertheless, even taking into account the increase during 2001, Spain remained in 15th place in the international ranking of officially registered golfers at the end of the year. US led the way with more than 25 million and Japan was next with just over 20 million, followed a long way back by Canada (5.2 million), Australia (1.9 million) and the United Kingdom (1.2 million). Also above Spain – in Europe – were Sweden, Germany, France and Ireland.

In number of golf courses, Spain was 13th with 250. Again, the US led the way with nearly 17,000, followed by the United Kingdom and Japan (both over 2,000), and Canada and Australia (each with more than 1,000). Italy joined Germany, France, Sweden and Ireland with more courses than Spain.

Federation Breakdown

All regional federations experienced increases in the number of registered golfers during 2001

Federation December
31, 2000
December
31, 2001
January
31, 2002
Andalucía 27,333 30,947 31,081
Aragón 2,681 3,022 3,077
Asturias 4,877 5,500 5,596
Balearics 5,626 6,102 6,140
Canary Isles 3,929 4,418 4,470
Cantabria 4,677 5,344 5,404
Castilla-La Mancha 1,636 1,956 2,074
Castilla y León 6,853 7,988 8,108
Cataluña 36,112 40,328 40,728
Ceuta 87 94 94
Extremadura 1,758 1,858 1,879
Galicia 5,869 6,906 7,041
La Rioja 453 658 685
Madrid 45., 08 51,517 52,256
Melilla 61 128 134
Murcia 2,484 2,709 2,704
Navarra 2,665 2,813 2,815
Basque Country 10,978 11,976 12,065
Valencia 13,055 14,167 14,170
Honorary 16 17 17
Total amateurs 176,429 198,448 200,538
Professionals 980 1,068 1,068
Total 177,409 199,516 201,606

WOMEN’S FLAG-BEARER?

On the eve of the Spanish PGA at Torrequebrada (Málaga) in 1988, a press conference was arranged with the star attraction, Severiano Ballesteros. As the hour arrived, just one journalist was present (yours truly), together with the press officer. Several minutes passed, and two Spanish journalists meandered sheepishly into an almost-empty room. Several more minutes transpired, no-one else arrived, chairs were shuffled and the press conference was hastily converted into an informal chat among the five.

Such a scene at golf tournaments in Spain (even major events) was commonplace at the time. Ballesteros was idolised on fairways throughout the world (he had already won two British Opens and two US Masters), but at home golf was derided as an elite sport and his extraordinary accomplishments went essentially unrecognised.

Over the following decade, prejudices about golf receded (even socialist politicians were caught enjoying the game), Spanish golfers made the most significant contribution to European success in the Ryder Cup, José María Olazabal also won two Masters titles and Spain became the first country outside Britain and the US to host a Ryder Cup (Valderrama 1997). Then along came Sergio García, who at one stage seemed to be a serious rival to Tiger Woods’ hegemony.

Today, more than 200,000 golfers are officially registered with the Real Federación Española de Golf (four-fold the figure a decade ago) and Spain is recognised as the premier golf destination on the Continent.

But that is only half the story. While the men have made massive strides, the women are still struggling to survive, and attract negligible media coverage.

When Raquel Carriedo, a 30-year-old from Zaragoza, in 2000 became the first Spaniard to gain a place on Europe’s Solheim Cup team against the Americans – 21 years after Severiano Ballesteros made his debut in the Ryder Cup – media interest was almost non-existent.

“Women’s golf hardly gets a mention in Spain,” says Carriedo. “We got little coverage from the Solheim Cup.”

All of which is a little surprising, because the Marbella Ladies Open at Los Naranjos (also in 1988) attracted large galleries; and – unlike at some clubs in Britain, for example – female aficionados in Spain suffer only rare discrimination with tee times, etc.

Carriedo went on to finish sixth in the 2000 Ladies European Tour order of merit, winning a total of just over 16 million pesetas. Olazabal, the leading Spaniard on the men’s tour (ninth), won nearly 200 million pesetas.

Women’s golf continued to remain an after-thought in Spanish newspaper columns at the start of this year, not helped by the fact that the country was unable to snare one of 20 events in 14 countries on this year’s LET schedule. But then Carriedo made a significant breakthrough.

Two weeks after José María Cañizares won his first US Senior Tour title, Raquel Carriedo also ended a frustrating run of four runner-up finishes during the past two seasons to win the Taiwan Open (co-sanctioned with the Asian Tour).

One week later, a bogey on the 18th at Sun City (South Africa) denied Carriedo a second consecutive LET triumph – but there was some consolation: she rose to the top of the 2001 Evian order of merit and European money list and also of the latest Solheim Cup rankings.

No other Spanish player had previously topped the European order of merit, though five – not exactly household names in Spain – had won tour titles: Marta Figueras-Dotti, 1992 British Open, 1993 United Friendly Tournament and 1993 Guernsey Open (she is also the only Spaniard to have won on the more established and lucrative US LPGA Tour, the 1994 Cup Noodles Hawaiian Open); Tania Abitbol, 1989 Danish Open, 1990 European Tour Classic and 1990 Benson & Hedges Mixed Team Trophy with José María Cañizares (at El Bosque, Valencia); Xonia Wünsch-Ruiz, 1989 Italian Open and 1989 Benson & Hedges Mixed Team Trophy with Miguel Angel Jimenez (at Aloha, Marbella); Amaia Arruti, 1993 Italian Open; and sister Marina Arruti, 1999 Austrian Open.

In recent seasons, young Spanish golfers have also secured several international amateur titles, though not all see their future in the paid ranks.

Tania Elósegui, who is completing business studies at university, says she is not sure if she will one day become a professional, noting that only the top handful in Europe are able to make a reasonably comfortable living from the game.

Carmen Alonso expresses more enthusiasm for a professional career, though she highlights the need for a flag-bearer like tennis’s Arancha Sanchez Vicario to give the women’s game a higher profile in Spain.

Perhaps Spain now has that flag-bearer in Carriedo. “After my win there was a headline which said that Spain has another champion golfer, and their name isn’t García or Olazabal! Hopefully my win will make the Spanish public take women’s golf a little more seriously.”

A second win, in the Compaq Open in Stockholm, helped her cause – and the women’s game in general. In an interview with Spanish press supreme María Acacia Lopez Bachiller, Carriedo revealed that tour officials were giving indications that a women’s Spanish Open was likely for 2002. This has now been confirmed – two tournaments in fact – and they will be the first women’s European Tour events in Spain since the Spanish Open at La Manga in 1996.

Carriedo’s win in Sweden enabled her to consolidate her hold on first place in the LET order of merit and match rookie compatriot Paula Marti, also twice a winner on the 2001 European Tour and sixth in Stockholm. Carriedo said she was delighted that “someone as important as José María Aznar” had taken an interest in her performances: they played a round in May, and the golfing president is trying to arrange another outing when his schedule allows it.

But it all became even better for Carriedo, when she won the Waterford Crystal Ladies Irish Open to become the first Spaniard to finish atop the Ladies European Tour order of merit and first Spanish golfer since Severiano Ballesteos in 1991 to head any European order of merit.

In an unprecedented coup for Spanish women’s golf, Paula Marti finished sixth and Marina Arruti – who regularly practises with José María Olazabal in San Sebastian – ninth in an LET top ten comprising all players 30 years or younger.

Unfortunately, Carriedo was unable to take her excellent year-long form into the US LPGA Qualifying School. There is some surprise in Spanish golf circles that the 2001 European number one was required to qualify for the 2002 LPGA Tour, but it’s even worse than that: she also was required to go through the sectional pre-qualifier! That task was accomplished without too much trouble, before she came unstuck in the final qualifier in Florida last month. She finished 59th to miss gaining “non-exempt conditional status” – i.e. possible entry into the lesser events – by just one stroke.

More successful was best friend Ana Belén Sanchez. The 25-year-old from Málaga (26th in the 2001 LET order of merit and still seeking her first victory) failed by just three shots to gain a full exemption among the top 15, but secured conditional status.

It is inconceiveable that Carriedo will not receive several invitations to US tournaments this year, so the pair should be able to extend their European hotel room sharing arrangements across the Atlantic.

In the meantime, they also will be able to play a little more golf closer to home in 2002.


Features

Seve. The Diagnosis

Severiano Ballesteros finished 204th on last year’s European order of merit – in his 28th season. It was the fifth consecutive year he had finished outside the top 100, and was his final year as a category one player (for having topped the 1991 order of merit – he also was number one in 1976, 1977, 1978, 1986 and 1988).
As an honorary member, and still a major attraction for any tournament sponsor, he will continue to compete this year, but many people are asking why.Towards the end of last year, while (perhaps ironically) conducting a clinic at San Roque, where he is redesigning the first course, having a house built and hoping to host this year’s Spanish Open (in fact, it went to the Canary Isles), Ballesteros explained what still motivated him.”I know what’s wrong. It’s very simple. I am bad physically with my back, and also my right shoulder. I think I hurt my back when I was 13, when I used to do boxing with my friends, and the shoulder may be from picking up my seven-year-old daughter.

“But there are other things. As you get older you lose some strength, some flexibility…The desire to compete is not quite as great, it is harder to leave your home and family behind, to be dedicated, and concentration is more difficult, too.”The worst thing for me is not playing well. You don’t enjoy it. You know you can do it but, for whatever reason, it goes. I say to myself a lot after a bad round, ‘No more of this. No more.’ But this frustration, it only lasts a minute. Then I try again.”
Seve says he has achieved his biggest goal. “I wanted to get married, and have a family, and make sure they were healthy and received a good education. One of my sons may be a professional golfer, he is very good already, nine handicap, and the other one may be a soccer player. He wants to play for Real Madrid. They both play golf, and I make them go out with just one club. Maybe a seven-iron one day, or a nine-iron another. It is good for teaching imagination.”Imagination is one quality for which Seve has always been number one. Perhaps it will help him through another difficult season.


Ryder Cup 97 moments

This was the very first years of GolfinSpain.com and we managed to transmit live from Valderrama the event with a great success, including a collapse of two hours of one of our servers in USA. Obviously digital cameras at the time… were not what they are today so excuse the quality of the pictures.

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